
PRODUCT-FOCUSED MOBILE DEVELOPER
Hi, I'm Vlada
After more than 10 years in digital marketing, I transitioned into mobile development with a product-first mindset.Today I build native iOS and Android apps from scratch with SwiftUI and Jetpack Compose, combining product thinking, UX, and engineering into one process.From planning the architecture to publishing on the App Store and Google Play, I enjoy building products that are simple, polished, and genuinely useful.I believe great apps aren't just well-coded—they feel intuitive, solve real problems, and create an experience people want to come back to.
HOW I THINK
Product & Growth Approach
Most product challenges aren't technical. They're about how people actually use the product.Users drop off, flows feel confusing, and decisions do not match real behavior.That is where I focus.I look at a product as a whole system, how users move through it, where friction appears, and what breaks the experience.Instead of guessing, I break it down into specific points:
- where users get confused or leave
- what feels overloaded or unnecessary
- what should be simplified, changed, or removedThis way, decisions are based on how the product actually works in reality, not on assumptions.
WHAT I DO
How I can help
I build mobile products from idea to launch.That includes:
- product strategy and feature planning
- native iOS development (SwiftUI)
- native Android development (Kotlin & Jetpack Compose)
- architecture and scalable codebase
- UX improvements and user flow optimization
- testing, polishing, and publishing
- long-term product growth and iterationI believe the best apps are built by combining product thinking with great engineering.
END-TO-END PRODUCTS
My Apps
Itish
An AI-powered app for practicing real English conversations in tech and work scenarios.Focused on realistic scenarios, structured interactions, and helping users speak more naturally in real situations.Built end-to-end, from idea to AI logic, UX, and release.
Quotzy
A quotes app designed to deliver the right message at the right moment.Focused on daily engagement, personalization, and seamless experience across widgets and Apple Watch.Built to turn simple content into a consistent daily habit.
SubSoar
A subscription and expense tracking app with a clean, minimal structure.Helps users manage recurring payments and stay in control without unnecessary complexity.Designed to simplify financial habits into a clear and intuitive flow.
Limeo
A lightweight app for tracking personal routines and life events.Focused on clarity, visual organization, and long-term consistency.Built to support habits without overwhelming the user.
LET’S WORK TOGETHER
Get in touch
Tell me a bit about your project.



